TheWrap’s Inaugural Innovators List: 12 Who Are Changing Hollywood

It’s an exhausting job to be the visionary of your show and have to act every day and write at night or on the weekend, and Jenni being such a strong writing partner makes that show possible. – Jeff Sneider 5. DAVID HAYES Entertainment Evangelist, Tumblr Prior to joining Tumblr, David Hayes worked at Lionsgate, where he was instrumental in the success of “The Hunger Games,” overseeing the film’s digital marketing campaign. His emphasis on steadily building online word of mouth through social media and consistent streams of new photos and information helped propel the film to more than $600 million at the global box office and cement it as Hollywood’s next huge franchise.
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